Starting up may be easier than ever, but it’s never been more challenging to win at footwear. Globalization, new technology and rapidly-evolving consumer trends have combined, producing a perfect storm of challenges in sourcing, production, operations and sales. There are more losers than ever - including many once-flourishing brands, and the industry’s winners outpace the competition for miles. Despite lower odds for success and increased competition, potential profits and market share continue to motivate new entrants and established players alike. Read More
NuORDER is happy to announce the onboarding of Tommy Fazio as Fashion Director, and James Lasson as SVP of Marketing. Get to know more about them, what brings them to NuORDER, and what they’re looking forward to in the future of retail and brand partnerships. Read More
Wholesale continues to be significantly more cost-effective for customer acquisition than the direct-to-consumer business model. Namely, brands are able to greatly expand their brick-and-mortar presence while sharing costs with retail stores and avoiding the pitfalls associated with primarily marketing online. Read More
The beauty wholesale industry is evolving at an increasingly rapid pace, thanks to influences from Asian beauty, product exclusives and newness, the merging of the beauty and wellness spheres- and trends spawned from creative startup and growth stage brands. In fact, even one-time, solely direct-to-consumer brands are entering the world of wholesale beauty. Here’s an in-depth look at beauty’s transformation... Read More
As consumer trends and technology rapidly evolve, so do the inner workings of the wholesale fashion industry. The most successful players will be flexible, proactively seeking out fresh ways to boost earnings and remain relevant in the new domestic and global climate. Get a head start on the new year; explore these four top wholesale trends before 2020 begins. Read More
From 2015 to 2017, the three world regions with the largest apparel markets were the European Union, the United States, and China, in that order.
However, China has now overtaken the European Union and the United States as the world’s largest fashion retailer. Read More
The UK imports almost 10 billion Euros of clothes and shoes from Europe each year, and London has been considered a long-time contender as a global fashion leader. Experts predict that Brexit will cost the fashion industry nearly 1 billion with smaller brands and retailers feeling the most impact. Read More
Fashion apparel sales are down 4% in the United States overall, according to research by NPD Group Inc. But, there is one category of apparel that continues to grow—outdoor apparel. Read More
Consumers are starting to become more hyper-aware of the impact that fashion has on the environment and there is an increasing demand for transparency into how clothes are made. What's more, the numbers are starting to paint a not so pretty picture of just how detrimental the business of fashion has been to our climate. Read More
Product packaging is an important first step in building brand equity among consumers. There is a split second to catch the attention of a potential buyer browsing a retail space, and creating an enticing packaging solution is an excellent way to tell your story and ultimately make more sales. Read More
A significant part of successfully running a retail business today involves the integrated use of technological resources to support the needs of brands, retailers, and customers and their relationships with one another. Read More
The digitization of retail today has taken the world by storm by allowing brands and retailers to shift towards a more holistic business strategy that is focused on improving the buying and selling experience for not only the customer but for everyone involved. Read More
If there is one trend spanning all aspects of life among younger generations, it’s this: change. Whether it be politics, business, or education, Millennials and Generation Z are not afraid to disrupt the status quo and do things their way. And, the way younger generations prefer to shop is no exception. Read More
To improve wholesale sell-through, look no further than the views of the top retailers themselves. Execute a highly-targeted wholesale campaign, leveraging the power of B2B e-commerce and the buying strategies of the top retail minds at Highsnobiety, Nordstrom and Intermix. Read More
